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Leadership with CFO Andrew Cromer – The Limelight Podcast: S03E05
In this episode of The Limelight Podcast, hosts Chandler Adame and Lauren Brewer introduce Andrew Cromer and discuss the intersection of literature, leadership, and marketing. They explore how reading broadens perspectives, enhances critical thinking, and improves communication skills, all crucial traits for effective leaders and marketers. Cromer shares his insights on building an effective marketing agency team, emphasizing vision, strategy, innovation, and strong client relationships. The episode also delves into nurturing talent, maintaining motivation, and overcoming common challenges in the industry, offering valuable lessons and strategies for aspiring leaders.
View Podcast Season 3Artificial Intelligence & Marketing – The Limelight Podcast: S03E04
In this episode of The Limelight Podcast, hosts Chandler Adame and Lauren Brewer delve into the transformative impact of AI in marketing. They start with a fun "Lemon & Lime" segment before defining AI and discussing its evolution and significance in modern marketing. The episode explores practical applications of AI, including SEO tools, predictive analytics, programmatic advertising, and enhancing customer experiences with personalization and chatbots. They also address ethical considerations, challenges in AI adoption, and future trends, offering valuable insights and strategies for businesses to stay ahead in the AI-driven marketing landscape.
View Podcast Season 3Building Community – The Limelight Podcast: S03E03
In this episode of The Limelight Podcast, hosts Chandler Adame and Lauren Brewer discuss the importance of building communities in the digital age. They explore how online communities foster a sense of belonging, mutual support, and enhance user engagement. The episode covers strategies for creating and moderating online forums, leveraging social media groups, and building dedicated community platforms. Chandler and Lauren also share insights on encouraging member interaction and the benefits of professional groups for marketers and creatives. Tune in to learn how to effectively build and nurture online communities for your brand.
Google is King – The Limelight Podcast: S03E02
In this episode of The Limelight Podcast, hosts Chandler Adame and Lauren Brewer explore the evolution of Google from a search engine to a tech giant, highlighting its services, acquisitions, and ventures into hardware, cloud computing, and AI. They discuss the impact of Google's algorithm updates on SEO practices, offering tips for staying ahead. The episode also covers keyword strategy, the importance of quality content, and user experience in SEO. Additionally, they delve into local SEO for small businesses and share fun facts and trivia about Google. Tune in to learn more about the ever-evolving world of SEO and Google's influence.
View Podcast Season 3Welcome Back! – The Limelight Podcast: S03E01
In this pilot episode of The Limelight Podcast, meet your new hosts Chandler Adame and Lauren Brewer as they introduce themselves and share their passion for marketing. They kick off the season with the "Lemon & Lime" segment, discussing one good and one bad thing in the industry, and dive into the basics of SEO. The episode wraps up with a sneak peek into what to expect in future episodes, including industry news, best practices, and guest appearances. Join Chandler and Lauren for an exciting journey through the world of digital marketing.
View Podcast Season 3