Email Automation Drip Campaigns: Your How-To Guide

Email is still a key tool in your marketing toolkit, but it's gotten more advanced. You can take advantage of segmented lists and automation technology to save your staff time while building better relationships with patients through their inbox.

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The Doctors Guide to Responding to Reviews

No one wants to see a negative review about their services, much less engage with it by responding. However, responding strategically to both positive and negative reviews can enhance your practice's reputation both in the eyes of the reviewer as well as those who will see your response.

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5 Ways a CRM Can Help You Better Manage Your Leads

The lead nurturing process is as important if not more important than getting more website visitors on your practice's site. We offer 5 tips to make this process more efficient for your team and more effective for your bottom line.

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Best Practices: Text Messaging for Doctors and Healthcare Practices

Text message conversations are now more common than ever between brands and customers, and there's a great opportunity for those who can use this marketing medium well. However, HIPAA can scare medical practices into avoiding this new channel. Learn the best practices for integrating text message marketing into your practice's growth strategy.

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What’s the Difference Between a Custom and a Customizable Site?

The words are similar but the difference is stark. Your medical practice should have a team of experts handling the day-to-day nuances of running a website rather than settling for a cookie-cutter template that you don't have much control over.

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