Medical Marketing Trends for 2022

Revisit the trends that shaped 2022 and prepare for how the next year will be influenced by consumer behavior and practice marketing habits in our Medical Marketing Trends 2022 edition.

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The Basics of Design – Learn Design Principles with Josh K.

Quality marketing requires both high-quality content as well as high-quality design. Today, we asked our Senior Graphic Designer, Josh, about what makes good design stand out from the rest of the noise we all encounter every day. These core principles inform our website, print media, and even video creation, and will visually inform you of who cares about their craft and who's just rinsing and repeating.

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Video Marketing for Medical Practices – Where and Why to Start Now

Did you know that video ads consistently outperform static images on Facebook by up to 20% in some cases? This surprising fact didn't catch our team off guard as we began collecting data on multiple clients across multiple industries and platforms, but it may come as a shock to people who don't know where to begin with video content production. Today, our lead videographer walks us through the basic types of video that can have a quick and definitive benefit for your medical practice.

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Meet Operations Manager Emily O’Connor

The key to a healthy organization is smooth internal operation and communication. Here at DLM, our Operations Manager Emily wears many hats as she keeps our team focused on an ever-changing direction. We only half-jokingly call her the "mother of the office" with the way she uncannily knows what we need at any given time. We also meet Josh, a member of our design team, who teases what he'll talk about in a future episode.

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The Best Medical Job Descriptions To Help With Employee Hiring

The patient experience is largely defined by the talent you are able to attract at your practice, from the nurse practitioners performing treatments to receptionists who answer the phone. Here's a roundup of over a dozen job descriptions that can help you attract the right people and keep them for longer.

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