Most practices are familiar with call tracking. A number is ordered, people call it, and you know how many calls you get. However, ROI call tracking is the ability to tie out those calls from actual patients that are stored in your EMR or scheduling system.
Why Would I Want Call Tracking?
This is simple really. If you want to know how many calls you get from your marketing campaigns and of those calls how many resulted in paying patients, then call tracking is for you. We leverage call tracking to help our practices gain more insight into the true value of the marketing we are doing on their behalf.
Most practices are familiar with call tracking, but unfortunately most call tracking services only show you surface level data points. We go several layers deeper with our ability to integrate with EMR systems.
Call tracking ultimately allows you to get a more full picture of your overall ROI from your marketing efforts.
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How Does Call Tracking Work?
DLM has been a game changer for our
practice. We have more clarity and
efficiency in our marketing than we ever
Brian Coan, MD FACS
Care Plastic Surgery
How DLM Can Help
If you want more visibility into your marketing ROI then call tracking is really important. We advise our practices who are looking for more accurate ROI calculations to lean on call tracking as part of the solution. If you would like to learn more about call tracking, please contact us and we would be happy to chat.